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# From Music Business Worldwide
- URL: https://all-about-music.ghost.io/from-music-business-worldwide/
- Published: 2025-11-13T04:23:47.000Z
- Updated: 2025-11-13T04:23:47.000Z
- Author: Jay Peach

News from MBW:

*YouTube's 'twin engine of ads and subscriptions is firing on all cylinders,' says Lyor Cohen, as platform makes $8bn+ payout to the music industry over the past year*

*Youlube*

*YouTube reports that it paid more than $8 billion to the music industry during the 12 months from July 2024 to June 2025.*

*The figure was shared by Lyor Cohen, YouTube's Global Head of Music, at the Billboard Latin Music Week conference in Miami on Wednesday (October 22).*

*Cohen attributed the payout to what YouTube calls its "twin-engine model," which generates revenue through ads shown alongside free content and paid subscriptions that remove ads.*

*In a comment shared with MBW, Cohen said: "$8 billion payout is a testament to the fact that the twin engine of ads and subscriptions is firing on all cylinders."*

*He added: "This number is not an endpoint; it represents meaningful, sustained progress in our journey to build a long-term home for every artist, songwriter, and publisher on the global stage..."*

And also this about Deezer, a French-based company:

*Deezer reports Q3 revenues of $153m, confirms subscriber growth momentum in France*

*Deezer has reported Q3 2025 revenues of €131.4 million ($153.5 million), down 1.1% year-on-year at constant currency, as growth in its Direct subscriber business offset an anticipated decline in its Partnerships segment.*

*Deezer splits its revenues into three segments: 'Direct'; 'Partnerships'; and 'Other.*

*The company reported that its Direct segment was supported by "sustained subscriber momentum," with its Direct subscriber base growing 9.7% YoY to 5.5 million at the end of Q3.*

*Direct revenues reached €87.9 million ($102.7m) in Q3 2025, up 3.1% YoY at constant currency compared to €85.8 million in Q3 2024.*

*The company said this revenue growth was driven by "strong momentum in France" with its subscriber base in its home market increasing to 3.7 million (up 11.7% YoY)...*  
  
Even though I’m based in the US, I find part of my catalog, the Funk music, does really well on Deezer.